Marketing sample

Please ignore this post if you are here for the older content.

The last substantive content is at:  http://ethesis.blogspot.com/2019/02/on-hope.html

My current blogging relating to my backpacking is at http://ethesis.wordpress.com/ 






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Disclosure/Caveat:

Any time you share an affiliate link, it’s important to disclose that to your audience.

Note, I have affiliate links, it is just that as of Friday, October 25, 2019 other than the one at the top of this page, all of them go to an account that does not exist.  That will eventually change and you should treat all links as if they are affiliate links going to an active account on Amazon.com

Generally, readers trust you more if you are transparent about where you are directing them and why.

To meet the Amazon Associate Program's requirements, you must (1) include a legally compliant disclosure with your links and (2) identify yourself on your Site as an Amazon Associate with the language required by the Operating Agreement.

To comply with Federal Trade Commission (FTC) regulations, your link-level disclosure must be:
In addition, the Operating Agreement requires that the following statement clearly and conspicuously appears on your Site:
Associates should also consider the relevant social media platform’s guidelines.
To read more about the FTC Endorsement Guides, visit: https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking#affiliate.
Visit this page on AC to bookmark this information about disclosures.

1. Clear. A clear disclosure could be as simple as “(paid link)”, “#ad” or “#CommissionsEarned”.

2. Conspicuous. It should be placed near any affiliate link or product review in a location that customers will notice easily. They shouldn’t have to hunt for it.

“As an Amazon Associate I earn from qualifying purchases.”

For social media user-generated content, this statement must be associated with your account.

For example, Associates may use Facebook's Branded Content tool.

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So, when I eventually get to creating links to my actual affiliate status, all of the above will apply. Treat any link you access after Friday, October 25, 2019 as being an affiliate link I am paid for, even if the truth is that I probably won’t them linking to an actual account before 2020.

Caution should be rule 1.